I've been considering the vast scale of the food industry and the opportunities for research and personal study. The continuing national debate regarding child obesity, and the pressure upon fast food chains to take responsibility in informing customers of nutritional information in printed formats etc. I wasn't aware of the decision made by OfCom, as documented in Nov 2006, to ban tv advertising of convenience foods deemed unhealthily high in fat, sugar and salt during
- pre-school childrens programmes
- entertainment channels popular with under-16's
- all cable and sattelite children's channels
- pre-watershed adult shows that are popular with school children.
This apparently came into effect after January of this year, with Burger King voluntarily withdrawing adverts and deciding to stop creating them.
You can read a full archive of articles and debates...
http://news.bbc.co.uk/1/hi/business/6157708.stm
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