Sunday 5 August 2007

'Sankeys' promotion




Sankeys in Manchester is infamous throughout the North as a big player in the underground dance scene. I came across these posters and several flyer layouts on its myspace page and thought they were worth sharing. Leeds itself has a fair few clubs and bars handing out promotional items but its not often that I think they are anything 'out of the ordinary'. The use of shape and colour work well to portray the atmosphere of the venue. The poster especially, adopting a surrealist array of imagery appropriate to the audience due to a large number of them dabbling in class a drugs known to cause hallucination. But thats just my theory!

1 comment:

SarahFleming said...

I agree with you here - I think the layout and tone of voice for each of these promotional pieces definately reflects the ambience of these sorts of places and they kinds of experiences they offer, whether it be with reference to the drugs scene that also exists there or not, its really important that communication design for this kind of a subject communicates the atmosphere of the place as ultimately, this is what people go for. These examples succeed in this quite well!